8 countries - 1 vision
We’re a diverse team of designers, engineers and storytellers spread across the US, Europe, Latin America and Asia.
Awards
Our vision of safer, smarter cycling is embraced worldwide.
Red Dot Design Award
FARO
2022
IF Gold Design Award
FARO
2022
Eurobike Award
AURA
2023
Rider's Choice Award
FARO
2024
Red Dot Design Award
AURA
2025
IF Design Award
AURA
2025
Every milestone is just the beginning, our journey toward a safer future continues.
Founded
[2017]UNIT 1 is founded to create safety products for the world of sports.
LEAD Program
[2017]UNIT 1 is selected for the LEAD Sports Accelerator, founded by the Adidas Family.
FARO Launches
[2020]We launch the FARO Smart Helmet, our first product in the Urban Mobility space.
Stromer Partnership
[2021]A world-first: we partner up with Stromer to connect an e-bike with a smart helmet for the first time ever.
Series A: Ponooc + Slingshot
[2023]We close a Series A Round led by Ponooc - the investment arm of the PON Group - and Slingshot Ventures, a leading consumer-oriented Dutch VC.
AURA (Ecosystem Launch)
[2024]We launch the AURA Smart Helmet with our full product ecosystem behind it: an industry-leading portfolio.
HKSM
[2024]We partner up with the world’s best helmet manufacturer to deliver the next generation of helmets into the market.
Endorsed by the Best
