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StoriesCommuter using FARO smart helmet by UNIT 1

In 2022 the Netherlands witnessed the highest number of cyclist fatalities in history.

Let’s face it: people believe cycling is not risky. Even in the Netherlands, the country renowned for cycling, there exists a social pact against helmet use, with an adoption rate below 10%. In th...

StoriesCommuting by bike UNIT 1

Bike to Work Day: The Benefits of Commuting to Work by Bike for Your Body and Mind

Commuting to work by bike is gaining popularity across the globe, and for good reason. Not only is it an environmentally friendly and cost-effective way to get to work, but it also provides numero...

RidersOne wheel and faro smart hemet user - UNIT 1

He Has Ridden +37k Miles and Won’t Stop: Meet the Onewheel Wing

At the top of the Onewheel XR all-time mileage leaderboard, Javier Starks holds a mind-blowing 60,000-ridden kilometers record. That’s 1,5x the circumference of the Earth. And he’s not stopping.